Unique selling point- customers can try on their clothes. Easy to navigate. E-commerce features- payment methods, delivery address, shopping cart, search bar, size, colour. Models and influences to promote the product. 16-30 age demographic (unisex) 3 month- Planned- produced- tested QU1a)- 1. Must be easy to navigate 2. Have payment methods so people can buy products 3. Target audience is 16-30 both genders 4. 3 months to complete and publish the product QU1b) Active apps has 3 months to complete and publish the product so they're working on a tight schedule meaning they can make minimal mistakes as they won't have a lot of time to fix it and they might not meet the deadline. QU2) To get audience feedback, Stephen could hold a focus group with people aged 16-30 both male and female so he can ask them for their opinions and how they would improve it. Also, Stephen could do a short questionaire asking people questions like 'Do you like the design of this product?'...
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